Your business stands on the ground of customer relationship and that needs to be firm. The business growth solely depends on the database & customer management system being used. It…
Author: Dinesh Srinivasan
Dinesh Srinivasan is an enterprise technology maven with CRM, CPQ, and Analytics consulting and implementation as his focus areas. With 24 years of diverse experience in the Information Technology space, Dinesh is known for providing leading-edge technology solutions to treat operational challenges across all sectors and especially those that accelerate economies. In his spare time, he likes to share his experiential knowledge with netizens and marketing professionals to navigate the sector better and to ultimately lead with innovation. He can be reached at LinkedIn
How Canada’s stores can survive ‘Retail Apocalypse’ with CRM adoption
Canada’s retail industry got off to a jittery start for 2019 when several major chains filed for bankruptcy and made announcements one after the other that they are closing stores. While…
MS Dynamics CRM Trends Dominating the Business Landscape of Canada
n Y2K, Microsoft made foray into the business applications market by making large scale acquisitions that brought Great Plains, Axapta, Solomon, etc into its portfolio. All these products including Navision…
The ‘DO NOT FORGET’ Tips when going for CRM Integration!
CRM integration projects need the most meticulous execution approach to avoid going awry. As per often-quoted industry analyst reports, CRM integration projects run the risk of going over time and exceeding…
Revamp your Financial Practice with CRM with these Top Benefits
Technology is integral to the functioning of any institution, organisation, or enterprise in the finance industry. Be it commercial banks, credit unions, stock brokerage firms, asset management firms, insurance or…
5 reasons for Canadian businesses to integrate Marketing Automation with CRM
Wikipedia defines Marketing Automation as ‘software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.)…